1Shinsegae Bio is under fire for using prohibited phrases in eye supplement ads.
2Critics say the ads mislead consumers by claiming unauthorized health benefits.
3The product 'Soltis Eye Protection Pro S3' may violate MFDS regulations.
📖 Easy Explanation
🔍 Background
Many people seek eye supplements as they age, but a recent advertising controversy has emerged involving a company using illegal marketing expressions.
📌 Key Points
Shinsegae Bio is accused of using legally prohibited phrases for its 'Soltis Eye Protection Pro S3' product. It is criticized for misleading consumers into thinking the supplement is a medical treatment for eye diseases.
💡 Why It Matters
Supplements are functional foods, not medicine. Consumers should be careful not to spend money based on sensational ads claiming to improve vision or cure specific diseases.
📚 Glossary
건강기능식품 (Geongang Gineung Sikpum)Health functional food manufactured with ingredients that provide useful functional benefits to the human body.
유통전문판매원 (Yutong Jeonmun Panmaewon)A specialized distributor that sells products under its own brand without manufacturing them directly.